Hear.com Horizon Go IX vs Olive Union Max

The Hear.com Horizon Go IX is a premium prescription behind-the-ear hearing aid released in 2024, priced at $6,500. In HearAdvisor's lab testing, it earned an A grade with a SoundScore of 4.4/5, ranking #19 among 39 prescription hearing aids tested. Speech performance is a clear strength for the Horizon Go IX. It scores 4.0/5 in speech-in-quiet conditions—0.64 points above the category average—delivering strong audibility in conversational settings. Speech-in-noise performance also exceeds the category average by 0.46 points, though at 2.6/5 the absolute score remains mixed, meaning challenging listening environments may still pose difficulties. Own-voice comfort is the device's most notable weakness, scoring just 1.8/5—a low result that falls 0.90 points below the category average. Users sensitive to how their own voice sounds may find this limiting. Feedback handling scores 4.4/5, which is strong in absolute terms, though slightly below the category average of 4.72/5. Music streaming performance is essentially average at 2.7/5. At this price point, shoppers face stiff competition. Several alternatives in the same premium tier—including the Phonak Sphere Infinio, Oticon Intent, and Widex Allure RIC 440—deliver higher overall scores. Devices like the Rexton Reach R-Li T80 at Costco offer comparable or better sound performance at lower prices. The Horizon Go IX is best suited for users who prioritize speech clarity and have access to this product through hear.com's network, but those flexible on brand should compare alternatives before committing.

The Olive Union Max is a behind-the-ear OTC hearing aid priced at $190, earning a B grade with a SoundScore of 3.4/5 in HearAdvisor's lab testing. This budget-friendly device ranks #41 of 65 OTC hearing aids tested. In our lab testing, the Max shows a distinctive performance profile with clear strengths and limitations. Music streaming stands out with a strong 4.0/5 score, measuring 2.08 points above the OTC category average—making it one of the better choices for audio entertainment. Feedback handling is excellent at 5.0/5, meaning the device maintains stability without whistling during typical daily activities. However, speech performance presents challenges. Speech in quiet scores a mixed 2.6/5, falling 0.21 points below the category average, while speech in noise is low at 1.0/5, measuring 0.48 points below average. Own-voice comfort also scores low at 1.6/5, sitting 0.91 points below the category average—users may notice their own voice sounds unnatural or hollow. The Olive Union Max is best suited for budget-conscious consumers who prioritize music and media streaming over demanding listening environments. Those who frequently need to follow conversations in noisy settings like restaurants or social gatherings may find the speech-in-noise limitations frustrating. For basic amplification in quieter environments with excellent streaming quality at an accessible price point, the Max offers reasonable value despite its speech performance trade-offs.