Go Hearing Go Prime vs Starkey Genesis AI
Side-by-side HearAdvisor lab results with SoundGrades, expert pick badges, and the same visualizations we use in product reviews.

Go Hearing Go Prime
The Go Hearing Go Prime is a budget OTC hearing aid priced at $299, earning a B grade with a SoundScore of 3.3/5 in HearAdvisor's lab testing. This visible-in-ear style device ranks #50 of 65 OTC hearing aids tested, placing it in the top 75% of its category. In our testing, the Go Prime demonstrated excellent feedback handling, scoring a perfect 5.0/5—notably 0.46 points above the category average. This means users can expect stable performance without the whistling that can plague some hearing aids. Speech clarity in quiet environments measured at a mixed 2.7/5, slightly below the category average. Speech understanding in noisy situations scored low at 1.1/5, falling 0.39 points below average, suggesting this device may struggle in challenging listening environments like restaurants or social gatherings. The Go Prime's most significant limitation is its music streaming capability, which scored 0.0/5—nearly 2 points below the category average. Users who prioritize phone-streamed audio should consider alternatives. Own-voice comfort also scored low at 1.8/5, which may result in a "boomy" quality when speaking. At this price point, several competitors offer stronger overall performance, including the Elehear Beyond and Apple AirPods Pro 2. However, for budget-conscious consumers who primarily need basic amplification in quieter settings and value feedback-free operation, the Go Prime offers a functional entry point. The rechargeable batteries add convenience for daily use.

Starkey Genesis AI
The Starkey Genesis AI is a premium behind-the-ear prescription hearing aid released in 2023, priced at $4,798. In HearAdvisor's lab testing, it earned a B grade with a SoundScore of 3.7/5, ranking #31 of 36 prescription hearing aids tested. This device demonstrates solid speech clarity in quiet environments, scoring 3.5/5—0.13 points above the category average. Its standout feature is excellent feedback handling, achieving a perfect 5.0/5 score. Speech-in-noise performance lands at 2.3/5, which is 0.36 points above the category average but remains mixed in absolute terms. Music streaming scored 2.8/5, slightly above average (+0.16 points) though still in mixed territory. Own-voice comfort presents a notable weakness, scoring 2.2/5—0.55 points below the category average. This may be a consideration for users sensitive to how their own voice sounds while wearing hearing aids. The Genesis AI showed meaningful improvement with professional tuning, with the normalized score jumping from 3.5/5 (Initial) to 4.3/5 (Tuned), suggesting that proper fitting is particularly important for this device. At this premium price point, competitors including the Phonak Sphere Infinio (5.0/5), Oticon Intent (4.85/5), and Oticon Real (4.75/5) deliver stronger overall sound performance. The Genesis AI may suit users who prioritize Starkey's ecosystem, hands-free calling features, and robust feedback control, but those seeking top-tier sound quality in this price range have higher-scoring alternatives to consider.
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Performance metrics
Scale 1-5 (Tuned)
Lab metric by fit
Scale 1-5 (Tuned)
Speech level
Adjust input dB (Tuned)
Amplification (REIG)
Insertion gain at 65 dB (Tuned)
Fitting configuration for tuned fit