Fortell AI Hearing Aids vs Lucid Tala
Side-by-side HearAdvisor lab results with SoundGrades, expert pick badges, and the same visualizations we use in product reviews.
Choice

Fortell AI Hearing Aids
The Fortell AI Hearing Aids are a premium prescription behind-the-ear device priced at $6,800, earning an A grade with a SoundScore of 6.0/5 in HearAdvisor lab testing—an exceptional result that places this device at the top of the prescription hearing aid category. Speech performance is where the Fortell AI truly distinguishes itself. Speech in noise scores an outstanding 6.0/5, a full 3.89 points above the category average of 2.11/5—the kind of margin that represents a meaningful difference in challenging listening environments like restaurants or group conversations. Speech in quiet also excels at 4.6/5, sitting 1.20 points above the category average. Music streaming performs strongly at 4.2/5, coming in 1.44 points above average for the category. The device does have a notable limitation: own-voice comfort scores just 1.5/5, falling 1.20 points below the category average. This low absolute score suggests wearers may notice occlusion effects when speaking. Feedback handling is excellent at 4.8/5, essentially matching the category average. Best suited for: Users who prioritize understanding speech in difficult listening situations and value streaming quality, and who can tolerate potential own-voice occlusion. Given the premium price point, buyers should weigh whether the exceptional speech-in-noise performance justifies the investment compared to alternatives like the Oticon Intent or Oticon Zeal, which offer strong performance at lower price points.
Choice

Lucid Tala
The Lucid Tala is a premium OTC hearing aid priced at $1,300, earning an A grade with a SoundScore of 4.6/5 in our lab testing. This places it among the top performers in the OTC category, ranking #4 out of 65 tested devices. Speech performance stands out as the Tala's defining strength. Speech in quiet scores an excellent 4.6/5, measuring 1.85 points above the OTC category average. Speech in noise also performs well at 3.0/5, exceeding the category average by 1.56 points—a meaningful advantage for conversations in challenging environments. Music streaming delivers solid results at 3.0/5, outpacing the category average by 1.08 points. The Tala does show limitations in feedback handling, scoring 1.7/5 in our tuned testing—2.84 points below the category average. This is a notable weakness that prospective buyers should consider, particularly if prone to feedback-inducing situations. Own-voice comfort scores 2.6/5, which is above the category average but only mixed in absolute terms. This visible-in-ear style device features rechargeable batteries and supports streaming from both iPhone and Android devices with hands-free capability. The Tala has earned HearAdvisor's Expert's Choice Award in both 2023 and 2024. It's best suited for users who prioritize speech clarity and are willing to invest in a premium OTC option, though those particularly sensitive to feedback may want to explore alternatives.
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Performance metrics
Scale 1-5 (Tuned)
Lab metric by fit
Scale 1-5 (Tuned)
Speech level
Adjust input dB (Tuned)
Amplification (REIG)
Insertion gain at 65 dB (Tuned)
Fitting configuration for tuned fit