Rexton Reach R-Li T80 at Costco vs Vivtone Xpure Hearing Aid

The Rexton Reach R-Li T80, available at Costco for $1,500, is a behind-the-ear prescription hearing aid that earned an A grade with a SoundScore of 4.6/5 in our lab testing. This places it in the top 28% of the 39 prescription hearing aids we've tested and earned it our 2024 Expert's Choice Award. In our testing, this device demonstrated solid speech clarity performance. Speech in quiet scored 3.9/5, which is 0.46 points above the category average. Speech in noise measured 2.5/5—above the category average by 0.39 points, though still mixed in absolute terms. Own-voice comfort was a particular strength at 3.6/5, scoring 0.90 points above the category average, which may appeal to users sensitive to how their own voice sounds while wearing hearing aids. Feedback handling proved excellent at 4.8/5, just above the category average of 4.72/5. Music streaming scored 2.7/5, which is 0.06 points below the category average—a minor gap but worth noting for users who frequently stream audio content. The Reach R-Li T80 features rechargeable batteries and supports both iPhone and Android streaming with hands-free capability. At its price point, it outperforms same-priced competitors like the Jabra Enhance Pro 20 at Costco (4.01/5) and the Orka Two (4.00/5). This device is well-suited for users seeking strong overall sound performance with excellent feedback stability and above-average speech clarity through the Costco channel.

The Vivtone Xpure is a behind-the-ear OTC hearing aid priced at $549, earning a B grade with a SoundScore of 3.1/5 in HearAdvisor's lab testing. This places it in the lower tier of the OTC category, ranking #57 of 65 devices tested. The Xpure demonstrates a notably uneven performance profile. Its standout strength is music streaming, scoring an excellent 4.4/5—a remarkable 2.48 points above the category average. This makes it one of the better choices for users who prioritize audio entertainment through their hearing aids. Speech in quiet performs just slightly above category average at 2.9/5, though this remains mixed in absolute terms. However, the device shows significant weaknesses in several areas. Own-voice comfort scores a low 0.8/5, falling 1.71 points below the category average—a notable concern for users sensitive to how their own voice sounds. Speech in noise at 1.2/5 sits below the category average, and feedback handling, while solid at 3.3/5, still falls 1.24 points below what typical OTC devices achieve. The Xpure improves meaningfully with professional tuning, jumping from a normalized Initial Score of 3.0/5 to a Tuned Score of 3.5/5. Shoppers prioritizing music streaming may find value here, but those seeking balanced speech performance or natural own-voice quality should consider alternatives like the Linner Nova Earbud or Nuheara IQBuds Max, which offer higher overall scores at lower prices.