Rexton Reach R-Li T80 at Costco vs Vivtone Xpure Hearing Aid
Side-by-side HearAdvisor lab results with SoundGrades, expert pick badges, and the same visualizations we use in product reviews.
Choice

Rexton Reach R-Li T80 at Costco
The Rexton Reach R-Li T80, available exclusively at Costco for $1,500, is a behind-the-ear prescription hearing aid that earned an A grade and ranks #11 of 36 devices in its category in our lab testing. This 2024 release earned HearAdvisor's Expert's Choice Award, reflecting its strong overall performance. In our standardized testing, the Reach R-Li T80 delivered a SoundScore of 4.6/5, placing it in the top 28% of prescription hearing aids. Speech clarity stands out as a particular strength, scoring 3.9/5 in quiet environments—0.54 points above the category average. Own-voice comfort also impressed at 3.6/5, a full 0.85 points above average, suggesting wearers may experience less of the "talking in a barrel" sensation that can occur with hearing aids. Feedback handling is excellent at 4.8/5. Speech-in-noise performance scores 2.5/5, which is above the category average by 0.54 points but remains mixed in absolute terms—a common challenge across prescription devices. Music streaming similarly scores 2.7/5, slightly above average but not a standout feature. This device supports both iPhone and Android streaming, offers hands-free functionality, and uses rechargeable batteries. For Costco members seeking a prescription hearing aid with reliable speech clarity, strong own-voice comfort, and excellent feedback control at a mid-tier price point, the Reach R-Li T80 represents solid value in our testing framework.

Vivtone Xpure Hearing Aid
The Vivtone Xpure is a mid-priced behind-the-ear OTC hearing aid priced at $549 that earns a B grade with a SoundScore of 3.1/5 in our lab testing. Ranking #57 of 65 OTC hearing aids tested, this 2023 release offers a mixed performance profile with one notable strength. The Xpure's standout feature is its music streaming quality, scoring an excellent 4.4/5—a full 2.48 points above the OTC category average. For users who prioritize listening to music or audio content through their hearing aids, this represents genuinely strong performance. Speech clarity in quiet environments scores 2.9/5, slightly above the category average but mixed in absolute terms. However, the Xpure shows limitations in several key areas. Speech understanding in noisy environments scores just 1.2/5, falling 0.29 points below the category average. Own-voice comfort is notably low at 0.8/5, sitting 1.71 points below average—users may find their own voice sounds unnatural or boomy. Feedback handling scores a solid 3.3/5 in absolute terms, though this still falls 1.24 points below the strong OTC category average of 4.54/5. The Xpure improves with professional fitting, with the normalized score increasing from 3.0/5 initially to 3.5/5 when tuned. Buyers seeking similar sound quality at lower prices may want to consider alternatives like the Linner Nova Earbud or Nuheara IQBuds Max, both of which scored higher in our testing at lower price points. The Xpure is best suited for users who prioritize excellent music streaming and can accept trade-offs in speech-in-noise performance and own-voice comfort.
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Performance metrics
Scale 1-5 (Tuned)
Lab metric by fit
Scale 1-5 (Tuned)
Speech level
Adjust input dB (Tuned)
Amplification (REIG)
Insertion gain at 65 dB (Tuned)
Fitting configuration for tuned fit