Olive Union Max vs Sony CRE-C10
Side-by-side HearAdvisor lab results with SoundGrades, expert pick badges, and the same visualizations we use in product reviews.

Olive Union Max
The Olive Union Max is a behind-the-ear OTC hearing aid priced at $190, earning a B grade with a SoundScore of 3.4/5 in HearAdvisor's lab testing. This budget-friendly device ranks #41 of 65 OTC hearing aids tested. In our lab testing, the Max shows a distinctive performance profile with clear strengths and limitations. Music streaming stands out with a strong 4.0/5 score, measuring 2.08 points above the OTC category average—making it one of the better choices for audio entertainment. Feedback handling is excellent at 5.0/5, meaning the device maintains stability without whistling during typical daily activities. However, speech performance presents challenges. Speech in quiet scores a mixed 2.6/5, falling 0.21 points below the category average, while speech in noise is low at 1.0/5, measuring 0.48 points below average. Own-voice comfort also scores low at 1.6/5, sitting 0.91 points below the category average—users may notice their own voice sounds unnatural or hollow. The Olive Union Max is best suited for budget-conscious consumers who prioritize music and media streaming over demanding listening environments. Those who frequently need to follow conversations in noisy settings like restaurants or social gatherings may find the speech-in-noise limitations frustrating. For basic amplification in quieter environments with excellent streaming quality at an accessible price point, the Max offers reasonable value despite its speech performance trade-offs.
Choice

Sony CRE-C10
The Sony CRE-C10 is an invisible-in-ear OTC hearing aid priced at $798, earning an A grade with a SoundScore of 4.2/5 in our lab testing. This places it at #12 of 65 devices in the OTC category, putting it in the top 17% of tested OTC hearing aids. Speech performance is where this device truly shines. Speech in quiet scores an excellent 4.5/5, a full 1.71 points above the category average of 2.79/5. Speech in noise performance at 2.9/5 is mixed in absolute terms, though still 1.39 points above the category average of 1.48/5. These speech clarity strengths have contributed to the CRE-C10 earning Expert's Choice recognition in both 2023 and 2024. The device does have notable limitations. Music streaming scores 0.0/5, which is 1.92 points below the category average—this device is not designed for audio entertainment. Feedback handling scores a solid 3.5/5 in absolute terms, though this is 1.04 points below the category average of 4.54/5. Own-voice comfort is mixed at 2.6/5, essentially matching the category average. The Sony CRE-C10 is best suited for consumers who prioritize speech understanding over streaming capabilities and want a discreet, invisible-in-ear form factor. Those who frequently stream music or media should consider alternatives like the Sony CRE-E10, which scores higher overall in this price range.
Performance metrics
Scale 1-5 (Tuned)
Lab metric by fit
Scale 1-5 (Tuned)
Speech level
Adjust input dB (Tuned)
Amplification (REIG)
Insertion gain at 65 dB (Tuned)
Fitting configuration for tuned fit